Category: Help and guides
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10 Businesses That Can Shine with Email Marketing
Hello, dear readers! Are you running a business and wondering if email marketing is for you? Well, guess what? It probably is. From hairdressers to yoga studios, email marketing isn’t just for the big guys. It’s for you, me, and all of us who want to stay connected with our customers. Let’s explore 10 types…
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Email Marketing and Newsletters: A Stylist’s Best Friend
Hey there, salon owners, yoga studios and hairdressers! Let’s talk about a simple, yet powerful tool to keep your customers coming back for more: email marketing and newsletters. It’s easy, it’s affordable, and it’s something you can start today. Why Email Marketing? Customers love to be in the know. Whether it’s a new hairstyle trend,…
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A Guide To The Best Time To Send Newsletters
In the world of digital marketing, email newsletters remain a powerful tool for engaging with customers, nurturing leads, and driving conversions. As a small business venturing into email marketing, it’s essential to understand that the success of your email campaigns relies not only on the quality of your content but also on the perfect timing…
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Dos and Don’ts About Email Marketing as a Freelancer
This is a guest post by Oskar Glauser on Gigway.se. When I started freelancing a long time ago I first didn’t sell or market myself. Things just worked out. But after a while I figured I should be more proactive and use my extended network from when I worked as an Art director at an…
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10 Benefits to Use Email Marketing for Retail
Aaron Swain writes a guest post about getting a high return on investment, promoting brand awareness, and building a loyal customer base. So far these goals seemed to have been quite unattainable or not all of them at once. It would be a brainer for many companies if we didn’t know about retail email marketing nowadays.…
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Why you should email your contacts during the summer
When it’s summer and the sun is shining you should eat ice cream, take it easy and relax. Gathering strength for the autumn season. But summer can also be a great opportunity to remind people of your existence. Here are some great reasons to send newsletters and emails during summer time. You can send emails…
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Get a better result by sending plain text emails
It’s easy to get caught up in Minutemailer’s beautiful responsive templates and designs. But there’s a lot to be said for the humble plain text email—an email with only text. Here’s why a plain text email is an important part of email marketing and how to get the best out of the format. Avoid getting…
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Plan your email marketing better
How should you work over time to get the most out of your email marketing? Learn more about what to think about and become an email marketing master. First set your goals Think carefully about what you want to achieve with your emails and newsletters. Should the recipient buy something directly, visit your website, follow you…
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How to find email addresses to your leads and connect with them
When it comes to lead generation via email marketing, it’s very important to have a list of professional and genuine email addresses. Learn how to find them in this guest post by Milir from Aeroleads. If you are emailing a handful of prospects, then you may find their emails easily via manual search methods (company…
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Why use plain text emails?
As an email platform, you’d expect that we send all sorts of emails. And you’d be right, but the template we turn to very often is not the one you’d think. It’s the good old plain text email. Just words on a screen. But why? Over the years email marketing has evolved to become the…
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What is opening rate, CTR and what does a bounce mean? We explain all the terms that you need to know
Our goal with Minutemailer is to make the easiest service in the world for activating your professional contacts using emails and beautiful newsletters. But there are some complicated terminology that you have to relate to and that can be a little difficult to understand. Don’t worry. We explain all the terms that you need to…
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How to write better email subject lines
A good email subject line is worth its weight in gold so here’s our tips for beginners. Here at Minutemailer we feel that the subject line is so important that we will not let a Minutemail leave our server without it. It’s the key element to getting your mail opened and read. With that in mind, we…